Seemor
B Bagel SohoB-Worth Trying
54 Wardour St, London W1D 4JF
· Bagel shop, Bakery, Cafe
· 4.8/5 Google (1946 reviews)
Delivery · Takeout
Excellent, generously filled bagels in a tiny Soho counter-service spot with quick lines, strong vegan range, and fair prices—expect crowding and occasional service hiccups.
Why it gets a B- for overall quality
B Bagel Soho delivers excellent bagel quality with generous, fresh fillings and strong value for Soho pricing, supported by quick service and a loyal following. However, inconsistent execution—scattered reports of tough bagels, order mix-ups, and isolated safety concerns—prevents a higher grade, while the cramped interior designed primarily for takeaway limits its appeal as a sit-down destination. It's a reliable grab-and-go breakfast find, not a full-service dining experience.
Restaurant Summary
This little counter spot in the heart of Soho hums with lively grab-and-go energy. Lines move fast, bagels come generously stuffed, and the team often feels warm and efficient. As one fan put it, "bagels bursting at the sides, perfect for a quick breakfast." The space is tiny—think a few stools and a standing ledge—so most people take their prize to Soho Square. The cooking leans classic deli comfort with a few seasonal twists rather than theatrics—smoked salmon "fancy" builds, salt beef, breakfast stacks, plus solid vegan choices like BBQ pulled mushroom. Expect chewy, fresh bagels and hearty portions. Value is strong for Soho, though a handful of diners have hit the occasional snag: a wrong order, a brusque exchange, or rare undercooked chicken on delivery. Families can make it work if they plan to eat nearby—bagels, cream cheese, and simple fillings are kid-friendly staples. Just note the cramped interior and rush-hour crowds. Gluten-free is available but with cross-contact cautions, so it may not suit strict coeliac needs.
At a Glance
- Generous, tasty fillings with chewy fresh bagels
- Strong vegan range and allergy awareness communication
- Very limited seating; mostly takeaway
- Occasional service brusqueness or order errors at rush
- A few safety complaints about undercooked chicken on delivery
What Sets It Apart
- Generous fillings
- Strong vegan lineup
- Efficient grab-and-go in prime Soho
What People Love
- Hefty portions that feel like a meal
- Chewy bagels with real deli character
- Smoked salmon builds with bright herbs and capers
- Affordable pricing for central London
- Fast service even when crowded
Points of Concern
- Space is extremely tight; expect to stand or take away most times
- Service tone can be brusque during busy periods
- Isolated food safety complaints about undercooked chicken on delivery
- Gluten-free offered but not reliably coeliac-safe due to shared toasters
- Review patterns show overwhelmingly positive ratings, but content appears authentic overall
Service & Dining Experience
Service StyleCounter With Seating
Average Cost£12-18 per person
ReservationsNot required
What to Order
- Plant-Based Bagel at £6.80 offers strong value for vegans
- Chicken seasonal at £8.45 if dining in (doneness easier to verify)
Perfect For
- Grab-and-go breakfast before exploring Soho
- Quick lunch between meetings
- Vegan-friendly casual bite
- Solo snack to enjoy in Soho Square
Location Insights
Area: Bustling entertainment and dining hub drawing office workers, shoppers, and tourists; heavy footfall all day.
Safety: Generally safe, very busy streets with good lighting; crowds common at peak times.
Nearby: Near theaters, bars, Chinatown, and Soho Square; lots of grab-and-go options nearby.
SohoSoho is famous for its eclectic dining scene, ranging from casual eateries to upscale restaurants, alongside a lively nightlife with bars and clubs. The area is culturally diverse and popular for socializing, making it a hotspot for food lovers and entertainment seekers.
Carnaby Street AreaThis micro-neighborhood around Carnaby Street is known for its boutique shops, trendy restaurants, and vibrant street atmosphere, attracting a fashionable and youthful crowd looking for unique dining and shopping experiences.
Practical Information
Opening Hours
Monday07:30–21:00
Tuesday07:30–21:00
Wednesday07:30–21:00
Thursday07:30–21:00
Friday07:30–21:00
Saturday07:30–21:00
Sunday07:30–18:30
Available: Delivery, Takeout
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