Seemor

ChoiBWorth Trying

2 Denbigh St, Pimlico, London SW1V 2ER · Takeout restaurant, Chinese supermarket, Asian grocery store · 4.6/5 Google (240 reviews)

A beloved Cantonese-style cafe and Asian grocery near Victoria serving tasty noodle bowls, rice plates, dim sum, and bubble tea at fair prices, but expect limited seating, occasional waits, and polarized service interactions.

Why it gets a B for overall quality

Choi delivers reliable solid food quality with comforting Cantonese bowls and strong repeat customer loyalty, supported by a bright, clean reopened space and friendly counter service. However, quality variation in seasoning and execution, limited seating, and occasional service inconsistencies prevent it from reaching higher territory. It's an excellent neighborhood staple for quick, affordable meals rather than a destination dining experience.

Restaurant Summary

The room feels bright and clean, more grocery-cafe than restaurant, with shelves of sauces and snacks framing a handful of casual seats. Diners talk about quick, comforting bowls and friendly counter chats, one regular sharing, "I pop in almost daily for a brisket bowl and matcha." Proximity to Victoria makes it an easy drop-in lunch spot, though seating can be tight and waits pop up at busy times. The culinary approach leans classic Cantonese comfort: beef brisket noodles, roast duck, wonton soups, fried rice, and a solid bubble tea lineup. Expect robust flavors and good portions rather than theatrics; the value shines when you keep it to a bowl and a drink. If you like straightforward, homestyle cooking with a side of pantry browsing, this hybrid fits the bill for quick, satisfying meals. Families do well here thanks to familiar kid-friendly items like fried rice, buns, wonton soup, and sweet bubble teas. That said, seating is limited and customization looks basic; one reviewer wished for vegetarian soup options. If your crew needs lots of space or complex dietary substitutions, plan for takeaway or arrive off-peak.

At a Glance

What Sets It Apart

What People Love

Points of Concern

Service & Dining Experience

Service StyleCounter With Seating Average Cost£18-28 per person ReservationsNot required

What to Order

Perfect For

Location Insights

Area: Residential-meets-central zone with a calm vibe; offices and transport at nearby Victoria support steady daytime traffic.

Safety: Generally safe and well-traveled, especially by day; typical central London foot traffic.

Nearby: Close to Victoria Station; mix of homes, small shops, cafes; convenience for commuters and locals running errands.

PimlicoA refined residential neighborhood known for its elegant Georgian and Victorian architecture, with a sophisticated dining scene featuring boutique restaurants and cafes

Practical Information

Opening Hours

Monday10:00–21:00 Tuesday10:00–21:00 Wednesday10:00–21:00 Thursday10:00–21:00 Friday10:00–21:00 Saturday10:00–21:00 Sunday10:00–21:00
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