Seemor

Frame Notting HillAMust Try

39 Hereford Rd, London W2 4AB · Tapas restaurant, Restaurant, Spanish restaurant · 4.8/5 Google (370 reviews)

Reservations · Outdoor seating

Stylish contemporary tapas with attentive service and standout croquetas, squid, and duck; creative touches impress, but portions are small and pricing feels high to some.

Why it gets an A for overall quality

Frame Notting Hill exemplifies grade A standards through exceptional food quality anchored by standout croquetas, squid, and duck, paired with attentive, personable service that guides the small-plates experience. Stylish, intimate design and strong repeat-visit loyalty reinforce its standing as a neighborhood gem worth seeking out, though modest portions and pricing concerns prevent it from reaching the highest tier.

Restaurant Summary

A neighborhood charmer with a contemporary Spanish soul, Frame feels warm and cozy from the moment you step in. Servers draw you into the small-plates rhythm, pacing courses and steering you to house favorites. One guest summed it up: "Plates looked as good as they tasted," while another praised the attentive service that never felt pushy. The downstairs alcove reads as romantic and intimate, though the room can hum when full. The cooking leans modern Iberian—Spanish roots with polished technique and a few creative detours. Expect silky croquetas, tender squid with a herb-jalapeno lift, and duck with smoked aubergine that feels both comforting and current. It is not strictly traditional; think contemporary tapas with ceviche, chimichurri, and lively dressings rather than old-school fare. Portions are deliberately modest, so plan on several plates each, especially if you want room for the Basque cheesecake or rich chocolate fondant. For families, the menu has enough recognizable bites—patatas bravas, bread with olive oil, croquetas, and simple grilled items—but there is no kids menu and flavors skew adult. Picky eaters may prefer the milder options like bravas or burrata, while adventurous teens will enjoy the seafood tapas. Budget accordingly: small plates add up, and dessert is often worth saving space for.

At a Glance

What Sets It Apart

What People Love

Points of Concern

Service & Dining Experience

Service StyleTable Service Average Cost£42-58 per person ReservationsRecommended

What to Order

Perfect For

Location Insights

Area: Leafy West London residential streets with boutique energy; attracts locals and destination diners seeking stylish spots.

Safety: Generally safe, well-lit, high foot traffic in evenings; typical of upscale Notting Hill side streets.

Nearby: Near Westbourne Grove boutiques and cafes; close to Notting Hill Gate and Bayswater amenities.

BayswaterBayswater offers a cosmopolitan dining scene with a variety of international cuisines, casual cafes, and upscale restaurants. The area is characterized by elegant Victorian and Georgian architecture, leafy streets, and proximity to Hyde Park, making it popular for both relaxed dining and social gatherings in a safe and accessible environment.
Notting Hill GateNotting Hill Gate within Bayswater is known for its boutique eateries, vibrant markets, and a bohemian atmosphere that attracts food enthusiasts looking for unique and eclectic dining experiences.

Practical Information

Opening Hours

Monday Tuesday17:00–23:00 Wednesday17:00–23:00 Thursday17:00–23:00 Friday17:00–23:00 Saturday12:00–23:00 Sunday12:00–22:30

Available: Reservations, Outdoor seating

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