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Great Portland St DeliB+?Proceed Cautiously

144 Great Portland St, London W1W 6QT · Deli, American restaurant, Bakery · 4.7/5 Google (70 reviews)

Delivery · Takeout

A lively American-style deli in Fitzrovia serving standout breakfast sandwiches and friendly vibes at moderate London prices.

Why it gets a B+? for overall quality

Preliminary Grade: This restaurant has only 52 reviews, which is below our 50-review minimum for reliable grading. This grade should be considered preliminary until more reviews are available. Great Portland St Deli delivers solid neighborhood quality through excellent sandwich execution and exceptionally friendly, efficient service. Consistent performance across visits supports its loyal following, though the casual counter-service format and local rather than destination appeal prevent it from reaching higher territory. Fair value and a welcoming atmosphere make it a reliable choice for breakfast and lunch in central London.

Restaurant Summary

Great Portland St Deli brings a slice of NYC to Fitzrovia, serving up authentic American-style breakfast sandwiches and deli classics in a fun, welcoming space. The vibe is casual and upbeat, with friendly staff who make regulars and newcomers feel equally at home. Whether you're after a quick bite or a leisurely lunch, the Egg & Cheese Sandwich and the Bacon, Egg & Cheese are local legends, drawing praise for their flavor and satisfying portions. The culinary approach here is classic comfort food with a transatlantic twist, focusing on generous, high-quality ingredients and familiar favorites. Expect a menu packed with sandwiches, salads, and a few creative touches like vegan grilled cheese and chipotle mayo. It's a haven for those craving hearty, no-nonsense fare, and the moderate prices reflect the quality and central location. For families with kids: The menu is packed with kid-friendly options like grilled cheese, egg & cheese, and simple salads. Reviews mention children enjoying the food, and the relaxed atmosphere makes it easy for families to settle in. While the menu doesn't have a dedicated kids' section, the straightforward offerings and casual setting are a win for younger diners. If your child is especially picky or needs gluten-free options, check ahead, as the menu is classic deli rather than allergy-focused.

At a Glance

What Sets It Apart

What People Love

Points of Concern

Service & Dining Experience

Service StyleCounter With Seating Average Cost£13.00-£18.00 per person ReservationsNot required

What to Order

Perfect For

Location Insights

Area: Trendy, mixed-use central London neighborhood with a creative, youthful vibe. Popular with office workers, students, and local residents.

Safety: Generally safe, well-lit, and busy during the day; high foot traffic and well-maintained streets.

Nearby: Surrounded by offices, cafes, and boutique shops; close to Oxford Circus and Regent's Park.

FitzroviaA sophisticated urban neighborhood known for its mix of historic architecture and contemporary design, featuring numerous trendy restaurants, media agencies, and design studios with a cosmopolitan dining scene.
West FitzroviaA refined sub-area characterized by modern office spaces, boutique dining establishments, and a professional yet creative atmosphere.

Practical Information

Opening Hours

Monday08:00–16:00 Tuesday08:00–16:00 Wednesday08:00–16:00 Thursday08:00–16:00 Friday08:00–16:00 Saturday10:00–15:00 Sunday10:00–15:00

Available: Delivery, Takeout

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