Seemor

Lever & Bloom CoffeeB

222 Shaftesbury Ave, London WC2H 8EB · Bakery, Coffee shop · St Giles

Excellent buns and friendly, small-shop vibes; coffee quality divides opinion and outdoor-only seating limits comfort.

Why this grade

Lever & Bloom delivers exceptional pastry quality with creative seasonal flavors and genuinely warm, attentive service that creates a welcoming neighborhood experience. However, food safety concerns with uncovered displays, outdoor-only seating limiting comfort, and inconsistent coffee execution prevent a higher grade. The venue excels as a quick pastry stop rather than a full cafe destination.

The full picture

A central London nook where buns steal the show, the scene feels warm and bustling around a tiny counter with pastry making on display. Staff come across as genuinely friendly, with multiple mentions of the owner greeting guests. One diner summed it up: "The pastries taste fresh, and the team makes you feel welcome." Outdoor tables keep it casual and street-side charming. The baking leans classic with a twist—think cinnamon and cardamom buns alongside playful seasonal flavors like pistachio orange or raspberry cheesecake. Pastry quality draws consistent praise, while coffee feedback is mixed: some say rich and well-pulled, others find it weak or inconsistent. Expect artisan pricing for freshly made buns rather than a sit-down cafe experience. Families do fine here thanks to kid-pleasing sweet buns and an easygoing setup; one parent mentioned their child’s love for the vanilla bun. Note that seating is outdoors only, drinks are served in takeaway cups, and there is no kids menu—simple, tasty, and best for quick stops rather than long meals.

What to order here

What stands out

A few notes

Location Insights

Area vibe: Central London cultural district near theatres and shops; heavy footfall with tourists and office workers.

Safety: Generally safe, busy streets, good lighting and constant foot traffic.

What's nearby: Near Covent Garden, Holborn and Soho; minutes from Tottenham Court Road station and retail corridors.

Opening Hours

Sunday09:00–17:30 Monday08:30–18:00 Tuesday08:30–18:00 Wednesday08:00–18:00 Thursday08:00–18:00 Friday08:00–18:00 Saturday09:00–18:00
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