Design-forward Japanese-inspired spot with standout sushi, wood-fired plates, and polished hospitality; creative menu delights adventurous diners but portions are small and prices run high.
MOI stands among Soho's finest contemporary dining establishments, anchored by exceptional food quality with pristine sushi and inventive live-fire cooking that justifies its special-occasion positioning. Outstanding design and interiors paired with strong service knowledge and genuine attentiveness create a cohesive, memorable experience. Minor concerns around portion size and occasional service pacing prevent a higher grade, but consistent execution and loyal repeat visits confirm this as a destination-worthy restaurant.
One caveat: Portions lean small; value perception varies by diner