Seemor
Westminster › The West End › Namaiki
NamaikiB+
14 Broadwick St, London W1F 8HP
· Sushi restaurant, Japanese restaurant
· The West End
High-energy omakase counter in Soho delivering fresh fish and engaging chef interaction at lunch-friendly prices, with mixed views on rice execution, speeches, and drink costs.
Our take
Namaiki delivers competitive omakase through excellent fish quality and traditional Edo-mae technique, paired with attentive, knowledgeable service and strong lunch value relative to London's omakase market. However, inconsistent rice execution and occasional rushed pacing prevent grade A territory, while the intimate 13-seat counter and tight seating arrangement limit broader appeal. Best suited for adventurous diners seeking chef-led guidance over comfort.
One caveat: Lunch seatings can feel rushed and turnover-focused
Standout dishes
- Nigiri selection (tuna, scallop, yellowtail, bream)
- Daifuku/mochi dessert
- Toro taku hand roll
What people love
- Fresh, well-cut fish that tastes pristine
- The toro hand roll that lingers in memory
- Genuine chef interaction and explanations
Opening Hours
Sunday12:00–16:00, 18:00–22:30
Monday12:00–16:00, 18:00–22:30
Tuesday12:30–16:00, 18:30–22:30
Wednesday12:00–16:00, 18:00–22:30
Thursday12:00–16:00, 18:00–22:30
Friday12:00–16:00, 18:00–22:30
Saturday12:00–16:00, 18:00–22:30
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