Seemor
William IVB+Worth Trying
7 Shepherdess Walk, London N1 7QE
· Pub, Bar, Restaurant
· 4.4/5 Google (355 reviews)
Reservations · Outdoor seating
Stylish revived pub with standout Sunday roasts, excellent drinks, and friendly vibes; occasional service lags and loudness at peak times.
Why it gets a B+ for overall quality
William IV delivers solid food quality anchored by destination-worthy Sunday roasts and well-executed pub classics, but inconsistent execution—occasional lukewarm plates and uneven seasoning—prevents a higher grade. Warm, friendly service and attractive historic setting support the grade, though peak-time noise and slower billing create friction. A reliable neighborhood favorite that exceeds typical pub standards without reaching the polish of grade A establishments.
Restaurant Summary
The William IV feels like a local that grew up nicely—warm and bustling downstairs with a candlelit dining room up top. Staff are often praised as genuinely friendly, and more than one diner mentions leaving with empty plates after roast service. One guest summed it up simply: "Great pub energy, the team made our celebration feel easy." In the kitchen they play to strengths: British pub classics with care rather than theatrics. The culinary approach leans elevated traditional: quality ingredients, crisp triple-cooked chips, well-poured Guinness, and roasts that many consider destination-worthy. There are vegan mains, seafood like skate wing, and desserts that tend to disappear when the room is busy—so order early if you have a sweet tooth. Families are welcome. Reviews reference a kids menu and high chairs, and the menu itself offers accessible plates like cheeseburgers, chips, and simple puddings. On peak Sundays it can get loud, so earlier seatings upstairs work best for little ones. Gluten-free adjustments have been provided on request, though always flag allergies on booking.
At a Glance
- Excellent Sunday roast program with generous portions
- Strong beer lineup and a notably good wine list for a pub
- Friendly, can-do staff with community feel and good event hosting
- Can be loud and hectic at peak times; slower billing reported
- Occasional uneven execution (lukewarm plates, under-seasoned veg)
What Sets It Apart
- restored_historic_pub_building
- strong_sunday_roast_program
- upstairs_candlelit_dining_room
- broad_beer_and_wine_selection
What People Love
- Roasts that feel worth a trip
- Triple-cooked chips that steal the show
- Historic pub charm with modern polish
- Attentive staff who accommodate dietary needs
Points of Concern
- Noise levels spike during peak Sunday service; some find conversation hard
- Occasional service lapses at busy times (forgotten items, slow to settle bill)
- Inconsistent plates reported sporadically (lukewarm roast, veg texture)
- Review patterns show realistic mix of praise and critique; no manipulation indicators observed
Service & Dining Experience
Service StyleTable Service
Average Cost£35-46 per person
ReservationsRecommended
What to Order
- For vegans: Mushroom, leek and tarragon pie or roasted hispi cabbage
- For seafood lovers: Skate wing a la meuniere and smoked mackerel pate
- For comfort: Rare breed cheeseburger with triple-cooked chips
- For sweets: Sticky toffee pudding or lemon tart, but ask early to avoid sellouts
Perfect For
- A lively Sunday roast with friends or family
- After-work drinks that roll into snacks
- Casual date in a characterful pub
- Private room gatherings and birthdays
Location Insights
Area: Creative backstreet Hoxton near Old Street, mixing locals, media/tech workers, and weekend roasters.
Safety: Generally safe and well-trafficked inner London zone with evening footfall; standard urban awareness applies.
Nearby: Close to Old Street and Regent's Canal/Wenlock Basin; pubs, cafes, and creative offices nearby.
Old StreetA dynamic urban neighborhood at the heart of London's tech and creative industries, characterized by converted warehouses, modern office spaces, and a thriving contemporary dining and cafe culture.
City FringeAn emerging area blending industrial heritage with modern urban regeneration, featuring innovative workspaces, contemporary restaurants, and a cutting-edge professional ecosystem.
Practical Information
Opening Hours
Monday12:00–23:00
Tuesday12:00–23:00
Wednesday12:00–23:00
Thursday12:00–23:00
Friday12:00–23:00
Saturday12:00–23:00
Sunday12:00–22:30
Available: Reservations, Outdoor seating
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