Seemor
Hole In The Wall - FlatironC+Mixed Bag
37 W 24th St, New York, NY 10010
· Restaurant, Australian restaurant, Bar
· 4.7/5 Google (3304 reviews)
Reservations · Delivery · Takeout
Inventive Aussie-leaning brunch and casual dinner with great cocktails, but service speed and consistency issues plus occasional cleanliness concerns mean experiences vary widely.
Why it gets a C+ for overall quality
Hole In The Wall delivers creative brunch with stylish modern design and confident cocktails, but serious health concerns including multiple mouse sightings and inconsistent food execution—cold dishes, variable fry quality—prevent a higher grade. Service delays of 30–50 minutes during peak times further undermine reliability, making this a worthwhile neighborhood spot on good days but unreliable for important occasions.
Restaurant Summary
Set on a busy Flatiron block, this spot delivers a lively brunch scene with a stylish, modern look and a bar that turns out confident cocktails. Reviews describe warm staff on good days and a menu that reads comfort-first with inventive twists. One diner summed it up: "Great burger and pasta, but the fries were cold on our second visit." Expect energy, not hush; seating near the door can feel drafty in winter. The culinary approach leans contemporary and produce-driven with Asian accents: think gochujang-glazed chicken, kimchi scrambles, miso ranch, and a cacio e pepe smashburger next to shrimp vodka rigatoni. When the kitchen is on, plates feel bright and satisfying; on off days, seasoning and temperature slip. Value tracks Midtown norms—reasonable if you want creative comfort and a cocktail. Families fare fine here thanks to kid-friendly standbys like burgers, fries, waffles, and pasta, though there is no explicit kids menu noted. Portions are generous, but peak brunch can be noisy and slow. If you have picky eaters, steer them to simpler choices; adventurous specials suit curious teens more than cautious palates.
At a Glance
- Creative Aussie-leaning brunch with Asian accents
- Stylish space and strong cocktail game
- Service delays and missed check-ins at peak times
- Drafty entrance and outdoor comfort issues in cold weather
- Multiple mouse sightings reported by different diners
What Sets It Apart
- Australian-inspired brunch with Asian accents
- Stylish, photo-friendly presentation
- Solid cocktail program including espresso martinis
What People Love
- Inventive flavors on familiar dishes
- Espresso martinis and spritz flights
- Generous portions at brunch
- Friendly servers who guide the menu when staffed well
Points of Concern
- Service can be understaffed leading to 30–50 minute waits
- Food temperature/consistency issues reported across months
- Drafty seating near entrance; outdoor heaters not always effective
- Review patterns show signs of operational inconsistency that may not reflect every visit
Service & Dining Experience
Service StyleTable Service
Average Cost$42-58 per person
ReservationsRecommended
What to Order
- For vegetarians: Mushroom Toast ($19) or HITW Power Bowl ($20)
- For classic comfort: OG Burger ($21) or Chicken Parm ($26)
- For fusion fans: Crispy Chicken Sando ($19) with gochujang glaze
Perfect For
- Weekend brunch with friends
- Casual date with cocktails
- Solo bar bite off-peak
- Group mixer or work social hour
Location Insights
Area: Busy Flatiron block near Madison Square Park; office crowds weekdays, leisure and brunch traffic on weekends.
Safety: Generally safe, high foot traffic and lighting; typical Midtown/Flatiron urban feel.
Nearby: Near Madison Square Park, Fifth Ave retail, offices, hotels; strong brunch and cocktail competition nearby.
Flatiron DistrictThe Flatiron District offers a dynamic dining scene ranging from casual eateries and trendy cafes to upscale restaurants. The social atmosphere is lively and cosmopolitan, attracting a mix of office workers during weekdays and visitors exploring the city’s landmarks. The area is known for its accessibility and safety, making it a popular spot for both locals and tourists.
NoMadNoMad (North of Madison Square Park) is a trendy sub-area within the Flatiron District, known for its boutique hotels, fashionable restaurants, and vibrant nightlife. It attracts a crowd interested in innovative dining experiences and stylish social settings.
Practical Information
Opening Hours
Monday09:00–21:00
Tuesday09:00–21:00
Wednesday09:00–21:00
Thursday09:00–21:00
Friday09:00–21:00
Saturday09:00–21:00
Sunday09:00–17:00
Available: Reservations, Delivery, Takeout
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