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Reykjavík › Reykjavík › Lóa Matur & Vín
Lóa Matur & VínB+Worth Trying
Laugavegur 95-99 Main entrance from Snorrabraut, Laugavegur, 101 Reykjavík, Iceland
· Restaurant
· 4.7/5 Google (808 reviews)
Reservations
Stylish hotel-restaurant with friendly service and modern Icelandic plates; quality is often very good but recent inconsistency, policy issues, and concept shifts mean experiences vary.
Why it gets a B+ for overall quality
Lóa Matur & Vín delivers solid neighborhood dining with attentive, knowledgeable service and strong seafood execution—particularly tender cod and well-prepared fish soup. However, inconsistent doneness on beef and variable portion sizes prevent higher performance, and the hotel-restaurant setting offers comfort rather than destination appeal. Worth visiting for modern Icelandic cuisine and genuine hospitality, though expect premium pricing for modest portions.
Restaurant Summary
Inside a central hotel on Laugavegur, Lóa feels warm and stylish rather than stuffy. Many diners praise servers by name and mention considerate touches like value-saving menu guidance. One guest shared, "Service felt genuinely caring from start to finish." However, earlier in 2024 some guests encountered concept confusion around buffet service and door policies, and a few reported uneven experiences. The cooking leans modern Icelandic with a seafood-forward tilt: tender cod in creamy soup, well-seared scallops, and lamb mains when the kitchen is on form. Presentation is polished and flavors mostly balanced, though a handful of diners found beef undercooked or portions light. Expect a hotel-restaurant vibe—comfortable, not theatrical—with cocktails that the bar team mixes to preference. For families, options like a burger and fries help, but much of the menu suits moderately adventurous eaters. No clear kids menu is referenced, and portions can run modest. If traveling with picky eaters, ask staff for simpler preparations or consider sharing plates to gauge tastes.
At a Glance
- Friendly, attentive service with helpful recommendations
- Strong seafood dishes, especially cod and fish soup
- Inconsistent execution on beef doneness and occasional small portions
- Past buffet/operational shifts created mismatched expectations
- Prices are high for Reykjavik standards; value depends on choices
What Sets It Apart
- Attentive named servers
- Modern Nordic plates with hotel convenience
- Strong seafood execution
What People Love
- Warm, personal service by named staff
- Tender, well-cooked cod and creamy fish soup
- Stylish yet relaxed room
- Thoughtful cocktails and wine guidance
Points of Concern
- Beef doneness complaints recur; confirm temperature at ordering
- Pricing is genuinely expensive (mains cluster high) and portions can feel light
- Operational changes in 2024 led to buffet-only nights and mixed ambiance
- Single-policy incidents at the door and slow holiday service reported
Service & Dining Experience
Service StyleTable Service
Average CostISK 12,000-17,000 per person
ReservationsRecommended
What to Order
- Lean seafood heavy for reliability; confirm beef doneness clearly; inquire about set menu pricing; verify current concept (buffet vs a la carte) before seating.
Perfect For
- Hotel guests wanting a refined dinner without venturing far
- Seafood fans seeking modern Nordic flavors
- Date-night travelers on Laugavegur
- Small groups before or after tours
Location Insights
Area: Central shopping and hotel corridor popular with visitors; lively but polished.
Safety: Generally safe with steady foot traffic; occasional bus tour queues outside windows.
Nearby: Inside CenterHotel Laugavegur near tour bus stop pickups, retail, and bars.
MiðborgMiðborg is Reykjavík's downtown core, bustling with shops, cafes, bars, and restaurants. The dining scene is diverse, ranging from traditional Icelandic cuisine to international fare, catering to both locals and visitors seeking authentic and contemporary experiences.
LaugavegurLaugavegur is Reykjavík's main shopping street and a popular nightlife destination, lined with boutiques, eateries, and bars. It has a youthful, energetic vibe with a strong emphasis on Icelandic culture and design.
Practical Information
Opening Hours
Monday16:00–00:00
Tuesday16:00–00:00
Wednesday16:00–00:00
Thursday16:00–00:00
Friday16:00–00:00
Saturday16:00–00:00
Sunday16:00–00:00
Available: Reservations
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